simply is empowering people to adopt sustainable, healthy nutrition habits with daily expert tips and AI-backed guidance.
In 2010, Courtney Scioli found herself at a crossroads. After years of struggling with diet fads and the frustration of restrictive eating patterns, she knew something had to change. But the question was: Where to begin?
What Courtney did know was this: she was determined to get healthy, but not at the expense of her mental well-being or quality of life. Instead of continuing down the path of frustration and confusion, she turned to education. She started learning about nutrition, reading books, attending seminars, and speaking to experts. This journey wasn’t easy, but it led to a profound realization: the world of nutrition was far too complicated. And most people, like her, simplydidn’t know where to start.
That was the spark that ignited the idea for simply, an app that takes the mystery out of healthy eating and helps users improve their nutrition with daily, bite-sized tips.
From Dream to Reality: The Birth of simply
In 2021, Courtney launched simply, hoping to provide others with the same life-changing knowledge she had gained. But things didn’t go as planned. The app’s initial launch faced technical challenges, causing it to crash in the app stores. Despite this setback, Courtney never gave up. She knew she had created something valuable, and the need for accessible nutrition advice was still there.
This resilience led her to relaunch simply in 2025, with new features and a more user-friendly design that ensured the app’s long-term success. Now, simply is bigger, better, and more intuitive than ever before. It’s not just an app, it’s a movement.
simply was born out of the belief that nutrition doesn’t need to be complicated. It doesn’t need to require restrictive diets or obsessive calorie counting. Instead, it can be about forming small, sustainable habits, ones that everyone can incorporate into their daily routine, no matter how busy their life is.
simply.: Best Health & Wellness App in the United States of 2025
At Best of Best Review, we are proud to present the 2025 award for Best Health & Wellness App in the United Statesto simply., the groundbreaking nutrition subscription app reshaping how people approach health. With a mission rooted in simplicity, sustainability, and accessibility, simply.is more than just an app, it’s a lifestyle companion that’s helping users build long-term healthy habits, one daily tip at a time.
The Philosophy Behind simply: Micro Habits, Big Impact
simply is grounded in the belief that small, consistent changes yield the best long-term results. “Micro habits are the new diet,” says Courtney, describing the app’s approach. Unlike traditional diets that demand drastic, often unsustainable changes, simply focuses on tiny, manageable nutrition tips delivered daily.
Each tip is carefully curated by certified nutritionists and designed to be practical, achievable, and most importantly, relatable. Whether it’s learning how to eat more fiber, staying hydrated, or discovering how certain foods support energy levels, simply empowers users to make healthier choices one step at a time.
“We don’t believe in fad diets, being restrictive, or cutting out food groups,” Courtney explains.
“simply goes back to the basics and teaches you what you need to know about nutrition to live a healthy lifestyle for life. Healthy living should feel attainable, not like a struggle.”
A Personal Touch: Why simply Resonates with Users

The beauty of simply lies in its simplicity. With the app, users don’t have to worry about complicated meal plans or time-consuming exercises. Instead, they get daily nutrition tips that can be easily incorporated into their busy lives, whether they’re a full-time working mom like Courtney or someone just looking to feel better.
But it’s not just about convenience. simply’s tips are designed to challenge users in a positive way. They encourage mindfulness, making users think about what they put in their bodies and why. These small changes, while maybe seemingly insignificant in the moment, add up over time to create lasting, transformative habits.
AI-Powered Nutrition: A Companion in Your Pocket
What truly sets simply apart from other health apps is its integration of artificial intelligence. The app features an AI-powered chat that allows users to ask nutrition-related questions at any time of day. It’s like having a personal nutritionist right in your pocket.
In addition to the AI chat, simply offers daily notifications at the user’s chosen time, ensuring that nutrition becomes a part of their daily routine. Whether it’s first thing in the morning or during a lunch break, the app delivers practical advice tailored to the user’s needs.
A Heartfelt Mission: Giving Back to Kids’ Nutrition
simply isn’t just about helping adults live healthier lives; it’s about giving back to the next generation. The app’s mission includes supporting children’s nutrition programs around the globe. A percentage of every simply subscription goes towards helping kids access the nutrition education they need to lead healthy lives.

Courtney is passionate about making nutrition accessible to everyone, and her mission goes beyond providing advice to adults. “Kids deserve access to the life-changing nutrition information that Simply offers,” she says. “That’s why we’ve made it a core part of our mission to give back.”
Why simply Is a Game-Changer in Nutrition
In a world where diet culture often overshadows sustainable, healthy living, simply offers a refreshing alternative. It’s an app that puts users in control of their health, delivering expert-backed nutrition tips in a way that is not only easy to follow but also enjoyable.
simply’s success comes from its focus on education, sustainability, and accessibility. It’s not about perfection; it’s about progress. It’s about teaching people how to be mindful of their food choices and empowering them to take charge of their health in a way that feels natural and sustainable.
Ready to Start Your Health Journey with simply?
If you’re ready to embrace a healthier lifestyle without the stress of diets and restrictions, simply is the app for you. Download the simply app today and start receiving daily tips that will transform the way you think about food.
With simply, you don’t just get tips, you get a personalized, AI-powered nutrition coach in your pocket. Whether you’re looking for a quick daily reminder or want to dive deeper into the science of nutrition, simply has you covered.
It simply offers a new way to get healthy. Start your journey now.
simply’s founder, Courtney Scioli, has a background in marketing and client relations for major apps like LTK, Bumble, Instacart, and Alto, which has been instrumental in her ability to build simply into the success it is today.
Code “womensinsider”gives users access to a 14-day free trial of the simply app, allowing them to experience the full benefits of the app before committing.
Download simply on iOS|Â Download simply on Android
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