Rosevel Aesthetics, an Irish-based wholesaler of aesthetic products, is focused on transforming the way qualified aesthetic professionals source supplies and support the growth of their businesses. Central to the company’s mission is a commitment to supporting aesthetic practitioners, particularly women, through the provision of high-quality products and business resources.
Founded by Jana Randina, Rosevel Aesthetics offers not only products but also a comprehensive approach that includes education, mentorship, and a transparent supply chain. As the exclusive Irish distributor for aesthetic products like Dermaqual, Ejal40 and Ouye, the company is positioned to offer direct access to trusted brands, without the customs delays, surprise charges, or inflated shipping costs often faced when ordering from the UK or beyond.
In a market traditionally driven by transactional relationships, Rosevel aims to go beyond just offering products. As Jana explains, “We’re here to help our clients grow,” emphasising the company’s customer-centric approach. This philosophy distinguishes Rosevel from competitors by offering not only products but also business strategies designed to help practitioners build sustainable and profitable practices.
One of the company’s initiatives is the Beauty & Business Guide, a free resource aimed at supporting practitioners in growing their clinics. The guide was created in response to a clear gap in the industry.
“We kept seeing qualified practitioners who had spent thousands — sometimes over £5,000 — on training courses, but had no idea how to actually run a business,” explains Jana. “They were talented, but struggling to get clients. Most didn’t know how to set up booking systems, create a Google Business profile, or even build a website. That’s why we created the guide — to give them real, actionable advice they could use straight away.”
The Beauty & Business Guide is designed to help practitioners build thriving businesses — not just clinical skillsets. “When our clients grow, so do we,” Jana adds. “It’s a win–win.”
Rosevel Aesthetics places a strong emphasis on ethical practices and environmental responsibility. Through its Plant a Tree for Every Order Over €250 initiative, the company is contributing to the restoration of Ireland’s natural landscape — one order at a time. Ireland’s native tree cover has diminished significantly over the years, and Rosevel aims to play a small but meaningful role in bringing that natural beauty back. In partnership with Reforest Nation, the initiative allows practitioners to make a positive environmental impact with every qualifying order — supporting both their business and the planet.
In addition to its sustainability efforts, Rosevel Aesthetics is committed to transparency and fairness in every aspect of its operations. The company offers competitive pricing with no hidden fees, customs surprises, or misleading promotions — a refreshing change in an industry where small clinics are often left navigating unclear terms. Rosevel’s Rewards Programme further reinforces this client-first approach, offering meaningful benefits for long-term partnerships and consistent ordering. It’s a system designed to thank practitioners for their loyalty — not exploit it.
The emphasis on business support is a key differentiator for Rosevel Aesthetics. The company offers business advice and guidance to help aesthetic professionals, particularly women, navigate the complexities of running a clinic. This commitment to empowerment reflects the growing presence of women leaders in the aesthetics field, who often seek more comprehensive support in their business ventures.
“Rosevel is for the everyday practitioner who values fairness, speed, and support,” says Jana. The company’s mission is to provide a level playing field in an industry often dominated by larger, more impersonal suppliers.
Rosevel Aesthetics’ approach to client relationships is underscored by fast, next-working-day delivery across Ireland and straightforward pricing. The company’s focus on service quality and product offerings has contributed to a loyal following within the aesthetics community.
The company’s work within the industry has earned recognition through several prestigious industry awards for its service and innovation. This acknowledgment highlights the impact of Rosevel Aesthetics’ efforts to provide a personalized experience for practitioners.
In an industry often driven by profit margins, Rosevel Aesthetics represents an alternative approach that emphasises relationship-building and long-term collaboration with practitioners. As Jana states, “We’re more than just a supplier; we’re a partner dedicated to helping our clients succeed.”
To learn more about Rosevel Aesthetics and access their free business resources and full product range, visit www.rosevel.ie.
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