Agatha Barreto, a Brazilian-born entrepreneur, empowers women leaders to balance success and personal fulfillment through strategic mentorship and impactful marketing.
In the fast-paced world of business, where success often means relentless hustle, Agatha Barreto’s story offers a refreshing perspective. A Brazilian-born entrepreneur who survived a life-threatening stroke, Agatha learned firsthand the importance of merging professional achievement with personal fulfillment. Now, as the founder of Global Practice Advisors (a startup integrating 220tek/220mkt with the U.S. market), a business development group that has helped clients generate millions in results, Agatha is redefining leadership by blending strategy with purpose.
A Journey of Reinvention and Purpose
Agatha’s path to entrepreneurship was driven by a desire to make a difference. With a multidisciplinary background in corporate communications, law, and business development, she quickly became a trusted advisor for executives and high-profile professionals in Brazil and the United States. Through her agency, 220mkt, she built a reputation for creating impactful strategies that positioned her clients as industry authorities.
However, it was a personal crisis that ultimately shifted the focus of her work. In 2022, at just 31 years old, Agatha suffered a stroke caused by a brain aneurysm. This life-altering event forced her to step back and reflect on what truly mattered. “In 2022, I survived a stroke at just 31. That experience forced me to redefine success, not as constant hustle, but as the ability to lead with both ambition and purpose,” Agatha says. This realization sparked a profound transformation in her approach to both her career and her personal life.
Surviving the stroke marked the beginning of Agatha’s mission to help others, especially women leaders, navigate the challenges of balancing professional success with personal well-being. “What makes my work different is that I don’t just teach growth; I’ve lived reinvention,” Agatha explains. She went on to create Você Tem Uma Missão (“You Have a Mission”), a mentorship program for women in leadership roles. The program aims to empower women who, despite their professional success, struggle with burnout, lack of fulfillment, or feeling disconnected from their true purpose.
The Power of Strategic Alignment
“My mission is to help women leaders see that they don’t have to choose between professional success and personal fulfillment, they can have both, if they align their strategy with their sense of purpose,” Agatha shares. By helping women leaders find balance, clarity, and alignment in both their personal and professional lives, Agatha is creating a new model of leadership, one that values well-being as much as it values achievement.
Agatha’s approach is built on integrating strategy with purpose. Many leadership programs focus solely on business growth or personal development, but Agatha recognizes that both elements must be nurtured for lasting success. “Through 220mkt, I’ve proven that visibility is not just about marketing; it’s about building a reputation that attracts opportunities and transforms industries,” she says. She helps her clients build their brands with purpose, ensuring they create sustainable success that aligns with their values.
One of Agatha’s key insights is that visibility doesn’t happen overnight, it’s a deliberate process of strategic positioning. “It’s not just about marketing campaigns; it’s about building a reputation that speaks for itself,” Agatha explains. Her agency’s success in generating over $24 million for clients in Brazil and the United States stands as a testament to her ability to craft highly effective strategies that elevate leaders and transform industries.
A Recent Milestone: 220tek’s Award
In recognition of its continued success and impact, 220tek was named the Best International Marketing & Business Development Agency for Doctors and Lawyers in the US of 2025. This award highlights the agency’s exceptional ability to drive strategic growth and visibility for high-profile professionals in competitive sectors like healthcare and law. By blending innovative marketing with business development expertise, 220tek has proven its leadership in positioning clients as top authorities in their fields, both in Brazil and the United States.
Empowering Women Leaders
Agatha’s influence extends beyond the confines of her agency. As the creator of Você Tem Uma Missão (“You Have a Mission”), a mentorship program for women leaders, she has empowered countless women to lead with purpose while aligning their professional success with personal fulfillment. This unique blend of strategy and soul has made Agatha a trusted mentor and guiding light for female entrepreneurs and executives.
Her leadership is grounded in the belief that professional success doesn’t need to come at the cost of personal well-being. Through her mentorship and her work with 220tek, Agatha is challenging the conventional narrative of leadership. She is showing women that it’s possible to thrive in their careers while staying connected to their personal values, passions, and health.
Client Testimonials and Lasting Impact
The impact of Agatha’s work is reflected in the glowing testimonials of her clients. Angela Bahls, Founding Partner of BRA Institute, shared, “A unique and unmatched experience I had never witnessed with any other company. Organization and outstanding quality in every service provided. No other company had ever surprised me this much!”
Riane Messias, General Director at Assistec, echoed similar praise: “Much more than a marketing agency. They support the entire strategic, commercial, and even managerial planning of your business. You know those companies that truly know what they’re doing? That’s 220tek.”
These testimonials reflect the profound impact 220tek has had on their clients’ success. The agency’s ability to combine creative marketing with strategic business insights makes them the go-to partner for professionals looking to elevate their business to new heights.
A New Vision of Leadership
Agatha Barreto’s story is a powerful reminder that leadership doesn’t have to come at the cost of personal well-being. In a world where many leaders burn out chasing success, Agatha’s journey shows that it is possible to thrive without sacrificing balance. Her mentorship program is a lifeline for women who want to lead with purpose, cultivate their professional authority, and find fulfillment without compromising their health or happiness.
Through her work, Agatha is creating a movement where women can lead in a way that honors both their ambition and their humanity. She is empowering women leaders to step into their full potential, not just as business professionals but as individuals who live aligned, meaningful lives.
For more information on Agatha’s transformative mentorship program or to explore how her agency can help elevate your brand, visit 220mkt, globalpracticeadvisors, or connect with her on LinkedIn.
