AUSTIN, TX – Grit & Grace, an innovative boutique specializing in handcrafted water bottle accessories, is making an impact in the hydration industry by offering stylish, customizable additions for popular water bottles and tumblers. With a focus on both fashion and function, the company’s product line—including Bow Straw Toppers, Water Bottle Boots, and Hanging Charms—has become a sought-after choice for consumers looking to personalize their drinkware.
Founded by Elizabeth Whitley, who serves as both Founder and President, Grit & Grace was created from a deeply personal journey. In 2018, Whitley faced a life-altering challenge when she discovered she needed a kidney transplant. During this time, she learned that over 80% of people are chronically dehydrated. Once she recovered, she became committed to promoting hydration in a way that is both practical and enjoyable.
“We want to make hydration a habit, not a chore,” said Whitley. “By offering stylish and functional accessories, we’re making water bottles more fun and personal—so people are excited to carry them and stay hydrated.”
Grit & Grace’s collection features a variety of accessories tailored to fit leading drinkware brands, including Stanley, Simple Modern, Brumate, Hydroflask, Yeti, Hydrojug, and Swig. Each product is designed with attention to detail, ensuring compatibility and style. One of the brand’s best-selling items, the Water Bottle Boot, has gained popularity for its ability to protect bottles from dents and scratches while adding a fashionable flair.
Beyond mass-market customization, Grit & Grace prides itself on its handcrafted elements. Unlike many competitors, the company hand-makes its bows and handle bracelets in Austin, Texas, offering a personal touch that sets it apart in a rapidly growing market. By blending handmade craftsmanship with innovative designs, Grit & Grace has established itself as a trusted destination for those looking to enhance their hydration experience.
Customers can shop for Grit & Grace products on their website, as well as Etsy. The brand has also cultivated a strong online presence through social media, where it shares hydration tips, product updates, and creative ways to personalize drinkware.
For more information, visit Grit & Grace or follow them on social media @gritandgrace1971 on Instagram, Facebook, and TikTok.
For inquiries or further details, contact: [email protected].
LinkedIn: Elizabeth Whitley
Online Reviews: Customer Feedback