Author: Marion Oliver
In a landmark transaction within the beauty industry, Hailey Bieber’s skincare brand, Rhode, has been acquired by e.l.f. Beauty for up to $1 billion. The deal, announced on May 28, 2025, underscores Rhode’s rapid ascent in the skincare market, achieving $212 million in net sales for the fiscal year ending March 31, 2025, just three years after its launch in June 2022. The acquisition comprises $600 million in cash and $200 million in newly issued e.l.f. Beauty stock at closing, with an additional potential earnout of $200 million contingent on Rhode’s performance over the next three years. This move aligns…
July 2025 heralds a fresh wave of beauty innovations, with leading brands introducing products that emphasize personalization, holistic care, and mood-enhancing experiences. From digital tools that tailor makeup choices to body care lines designed to uplift the spirit, this month’s launches reflect the industry’s evolving focus on individualized beauty solutions. e.l.f. Cosmetics has introduced “color e.l.f.nalysis,” a free digital tool developed in collaboration with Pinterest. This AI-powered feature allows users to discover their ideal makeup shades by analyzing their unique complexion characteristics. By uploading a selfie, the tool assesses three key metrics: hue (warm or cool), value (light or deep…
Each year, National Bikini Day marks a significant milestone in the world of fashion and culture. Celebrated on July 5, this day commemorates the unveiling of the bikini in 1946 by French engineer Louis Réard. Debuting at the Piscine Molitor in Paris, the bikini shocked audiences with its bold design and instantly made waves in the fashion industry. Nearly eight decades later, the two-piece swimsuit has evolved into a powerful emblem of body confidence, style, and social change. The bikini’s initial reception was controversial. In post-war France, society was still steeped in conservative norms, and many models refused to wear…
First Lady Melania Trump marked the 2025 Independence Day celebrations with a notable evolution in her fashion choices, emphasizing American designers and understated elegance. Her ensemble for the White House festivities reflected a blend of patriotic symbolism and refined style, aligning with the day’s nationalistic themes. Departing from her earlier preference for European luxury brands, Melania donned a white cotton poplin shirt dress by American designer Thom Browne. The dress featured subtle red, white, and blue stripes at the hips, offering a discreet nod to the national colors. She complemented the outfit with red and white snake-print Manolo Blahnik pumps,…
July 2025 has ushered in a wave of innovative beauty products that blend personalization, wellness, and high-performance formulas. From AI-driven color analysis to mood-enhancing body care and radiant highlighters, these launches reflect the industry’s commitment to meeting consumers’ evolving needs. e.l.f. Cosmetics has unveiled “color e.l.f.nalysis,” a free digital tool developed in collaboration with Pinterest. This immersive experience allows users to upload a selfie, which the tool analyzes to determine their color season based on hue, value, and chroma. The result is a personalized Pinterest board featuring curated e.l.f. product recommendations tailored to the user’s unique complexion. This initiative aims…
In a market saturated with mainstream beauty giants, Tommy Cosmetics is carving out a space all its own — and it’s not about following the crowd. Founded by Tommy Carbone, this New Jersey-based beauty brand is redefining what it means to offer clean beauty, not just in terms of ingredients, but in how it treats its customers and the planet. With a focus on organic, vegan, and cruelty-free products, Tommy Cosmetics is more than just another cosmetics company; it’s a movement that’s setting new standards for beauty in the modern age. From Humble Beginnings to Beauty Game-Changer The story of…
NEW YORK, NY — As temperatures rise, the beauty industry is embracing a shift towards radiant, natural looks this summer. Key trends include lightweight skin tints, humidity-resistant hair products, and bold, festival-inspired makeup. Nail art is also taking a vibrant turn with mix-and-match designs and bright colors. Celebrity influences, such as Hailey Bieber’s “glazed blush” look, are driving the popularity of dewy finishes and playful aesthetics. This season’s beauty trends emphasize individuality and a carefree approach to self-expression. Hailey Bieber continues to set the tone with her “blueberry blush” trend, introducing a cool-toned berry hue that adds a fresh, sun-kissed…
As temperatures rise and summer routines shift, beauty brands have responded with a wave of product launches designed to simplify, hydrate, and enhance. June 2025 has been marked by notable releases that cater to the season’s demand for effortless beauty solutions. From the revival of a cult-favorite nail polish to innovative multi-use makeup sticks, these products aim to refresh and streamline beauty regimens. Essie’s Clambake Nail Polish Returns Essie has reintroduced its iconic Clambake nail polish, a vibrant red-orange shade that has garnered a dedicated following since its original release in 2008. After being discontinued and briefly relaunched in 2021,…
Montauk, NY – June 30, 2025 — French luxury skincare brand Sisley Paris has launched an exclusive summer pop-up spa at the Montauk Yacht Club, offering guests a unique blend of botanical-based treatments and serene coastal ambiance. Open daily through Labor Day, this seasonal retreat caters to those seeking indulgent self-care experiences amid the picturesque surroundings of Montauk’s marina. Nestled within one of the resort’s dual-level waterfront cabanas, the spa features two interior treatment rooms and an upper-deck lounge with unobstructed views of the marina. This tranquil setting provides an ideal backdrop for relaxation and rejuvenation, aligning with Sisley Paris’s…
June 2025 ushered in a wave of innovative beauty products, perfectly timed to meet the demands of the summer season. From refreshing fragrances to multitasking makeup and advanced skincare, brands delivered offerings designed to enhance beauty routines during the warmer months. Marie Claire’s editorial team meticulously tested and selected standout products across various categories, ensuring quality recommendations for consumers. Fragrance: Sweet and Citrus Scents Dominate Phlur’s Vanilla Nectar emerged as a favorite, captivating users with its blend of papaya nectar, apricot, and sugared tangelo, balanced by whipped vanilla and honeyed amber. This gourmand scent offers a playful yet sophisticated aroma,…