The Agent League Helps Women Build Aligned, Profitable Businesses Without Burning Out
The Agent League believes that real estate success should feel personal, not performative. Co-founded by Julia Porter, a transformational performance coach and former addiction counselor, and her husband Donald Porter, a top-producing real estate agent, The Agent League was built on the simple yet powerful truth: real success happens when your business supports your life, not the other way around. Their mission is to help agents break free from burnout and overwhelm by building businesses that are aligned, purpose-driven, and tailored to each agent’s unique definition of success. Through personalized coaching, proven systems, and the 4 Zones of Marketing, The Agent League empowers agents to lead with clarity, confidence, and consistency so they can thrive both at work and at home.
As a mother of two young children, Julia understands the pressures of juggling school drop-offs, running multiple businesses, and dealing with the constant noise of comparison. But in March 2024, everything changed for her family.
The Wake-Up Call That Changed Everything
Julia recalls, “One afternoon, I was rushing into the house and tripped over our dog, shattering my kneecap.”
The injury left her immobile, forcing her husband Donald to step in and manage the daily routines, school pickups, and home life. While adjusting to working remotely seemed like the biggest change at the time, it turned out to be the health scare that followed that would truly shift their perspective.
“A few weeks later, I went into the fracture clinic for a routine check-up. A spontaneous ultrasound revealed a life-threatening, two-foot-long blood clot,” Julia explains.
That moment was a turning point.
Julia and her husband became acutely aware of how fragile life could be. “We were shaken, not just by the health scare but by how fragile life can be,” says Julia. “We looked at each other and asked, ‘What are we doing all this for? What does ‘rich’ really mean to us?”
This clarity prompted a complete transformation. The couple decided to scale back, getting rid of their team’s office space, renovating a room in their home to function better as an office, and reimagining how they could run their business in a way that aligned with their values and priorities. “
We wanted to be present for our kids. To take spontaneous trips. To have work that created freedom, not more stress. That’s when The Agent League really came into focus.”
Coaching That Breaks Bottlenecks
The Agent League offers more than just surface-level coaching, it provides deep, results-driven support. Julia works closely with agents to identify the factors that are holding them back, whether that’s ineffective systems, inconsistent marketing, or misaligned goals. Once these roadblocks are identified, she helps create strategies to overcome them. This may involve incorporating AI tools, improving workflows, or entirely shifting marketing strategies.
“This is transformational coaching,” says Julia. “Because it’s not just about your business, it’s about your life.”
Agents working with The Agent League report not only financial growth but also a greater sense of personal satisfaction. This demonstrates the power of combining operational systems with a more personalized coaching approach. Julia’s background in both counseling and real estate uniquely positions her to offer comprehensive support. By merging her expertise in counseling with real estate industry knowledge, Julia provides clients with actionable plans that address both their professional needs and personal aspirations.
For more information on The Agent League and its coaching programs, visit The Agent League Website or follow them on Instagram at @theagentleague.
For press inquiries, contact:
Julia Porter
COO & Transformational Performance Coach
The Agent League
