Lindy & Friends creates faith-based, creative products for children, promoting love, peace, hope, and education through family traditions.
Lindy & Friends, affectionately known as “L.A.F.” (Laugh), is a unique company founded by Linda Romero, a designer and content creator with a heart for children’s education and creative expression. Drawing inspiration from God’s love for children, the brand is a family-run venture committed to spreading joy, peace, hope, and faith through colorful and fun products designed for young hearts.
The company’s mission goes beyond simply offering well-crafted products; Lindy & Friends is dedicated to fostering a sense of community and understanding by promoting diversity and the importance of caring for one another. The products they offer, ranging from backpacks and lunch bags to plush toys, are crafted with love by women spanning three generations in the United States. This cross-generational approach not only honors family traditions but also symbolizes the unity and resilience that drives the company’s values.
Lindy & Friends emerged from Linda’s childhood in Cartagena, Colombia—a city rich in culture and history, and a place that left a lasting impact on her personal journey. Growing up, Linda was inspired by her grandmother, Carmen, who was an entrepreneurial spirit, sewing clothing and promoting the art of crochet and knitting. Despite coming from humble beginnings, Carmen’s hard-working attitude allowed her to become a successful entrepreneur in her hometown. Linda’s mother, Mariela, also shaped Linda’s values—her strength, faith, and resilience were instrumental in instilling the perseverance that Linda needed to pursue her dreams.
Linda’s family’s story is one of migration, resilience, and transformation. As an immigrant in the United States, Mariela came to the country with little knowledge of English, four teenage children, and a vision of building a better life. Today, Mariela is a civil engineer and a manager at a multinational company, and she also founded a non-profit organization to provide educational resources to underprivileged children in Cartagena. This legacy of hard work, faith, and giving back to others continues to drive the Lindy & Friends brand.

The inspiration behind Lindy & Friends is also rooted in Linda’s own entrepreneurial dreams. From an early age, Linda envisioned herself as a business owner. Her path to realizing this dream was not without challenges, however. In 2009, during the Great Recession, Linda experienced a difficult professional moment that led her to embrace her passion and pursue her own business venture. She graduated with a Bachelor of Design from the University of Florida and later studied Graphic Design at the Art Institute of Fort Lauderdale.
In 2012, Lindy & Friends came to life, and the company quickly gained a reputation for offering high-quality products that resonate deeply with children. The brand is dedicated to creating meaningful experiences through its products. One of their guiding principles is the belief that “It’s better to give than to receive.” This ethos is reflected in the company’s outreach efforts, which include creative children’s programs and partnerships with non-profits such as OneHope, an organization dedicated to spreading the Word of God to children worldwide.
Linda is particularly passionate about using the company’s resources to help churches teach God’s Word to children in ways that are both creative and impactful. Lindy & Friends’ mission is clear: to reach children through God’s Word, “one heart at a time.” With this mission in mind, the company designs its products to help foster connection and understanding while providing families with safe, educational, and meaningful content for their children.
What sets Lindy & Friends apart from other children’s product companies is its unique approach to both product design and customer service. The company offers a distinct, original product line with a focus on both creativity and quality. The brand is known for developing products that appeal to children’s hearts, combining playfulness with educational value. Lindy & Friends not only crafts beautiful products but also serves a vital need in the market for families who are looking for safe, wholesome content for their children.

Linda and her team also stand out by offering highly creative outreach strategies to engage with their community. Their partnerships with organizations such as OneHope allow them to play a significant role in teaching children about faith while simultaneously offering a tangible product that can make that learning process more enjoyable. This ability to blend faith-based education with joyful, creative products is one of the key differentiators of Lindy & Friends in the competitive children’s products market.
Linda’s personal story also plays a significant role in shaping the identity of Lindy & Friends. Born in Colombia, Linda witnessed first-hand the determination and hard work that drove her family to overcome adversity and achieve success. Her own journey has been one of faith, perseverance, and unwavering commitment to her goals. Linda continues to be deeply inspired by her family’s values and applies those principles in the way she operates Lindy & Friends, creating a brand that resonates with parents and children alike.
In her own words, Linda reflects on the mission of Lindy & Friends, saying, “With our resources, your church can teach God’s Word to children in a uniquely creative, impactful, and transformative way.” She is passionate about using the company’s platform to foster love, understanding, and positive change in the world.
Lindy & Friends: Support Our Crowdfunding Campaign!
As Lindy & Friends continues to grow, it remains dedicated to its mission of promoting love, peace, and hope worldwide. With a strong foundation built on faith, family, and creativity, the company stands as a beacon of light for children and families seeking meaningful products that celebrate the beauty of the world’s creations.
Now, you can be part of this inspiring journey! We’re excited to announce the launch of our crowdfunding campaign on Kickstarter to help us expand our impact. By supporting our campaign, you’re not only contributing to the growth of Lindy & Friends, but you’re also helping us bring creative, faith-based educational products to even more children across the globe.
Click here to visit our Kickstarter Campaign and learn more about how you can help make a difference.
For more information about Lindy & Friends and to explore their product offerings, visit Lindy & Friends or connect with them on social media:
