STRENGTH X -strength training by yoga
Core power yoga
Yoga has grown from niche activities only in the United States to cultural and economic power. There are more than 300 million yoga practitioners worldwide, and the value of the world yoga industry is expected to be $ 125 billion by 2025.
According to Fox News, the US yoga fans spend a lifetime of $ 62,640 in yoga classes, workshops, apparel, mates, accessories, etc., and this figure reflects that yoga is incorporated into everyday life. I am doing it.
Beyond the surprising figures, yoga has evolved for the purpose. In the past, fitness goals focused on weight loss and aesthetics, but today’s consumers prioritize mental health, balance and longevity. Mindbody’s 2022 Fitness report focuses on this change, revealing that stress and mental health are now the top two motivations for exercise in the United States. This consists of CorePower Yoga surveys, which are the main goals of subscribers with muscle strength and mindfulness. 。
The core power yoga, the largest yoga chain in Japan, is strategically positioned by the active CEO Niki Leon Dakis for the success in the yoga industry. Leon Dakis has changed CorePower to a mere yoga company based on her personal experience and issues. She raised it into a cooperative and transformed community.
Niki Leon Dakis, CEO
Core power yoga
Before becoming COREPOWER YOGA CEO, LeonDakis had an unimaginable loss of a year. In a little year, her house was burned down by a fire, she abandoned her career for many years, and her husband died suddenly. “I noticed that I had no home, work or husband,” she recalls. “I didn’t know who I was anymore.”
Yoga helped her. “Matt was my safety zone,” she said. “I practiced breathing and movement every day. It helped me overcome sadness and draw the way to move forward.” The personal connection with this yoga is her leadership style. , Currently influenced the vision that will be given to CorePower Yoga.
Leon Dakis believes that yoga provides a unique path to resilience. “I can’t avoid sadness. I have to get over it,” she explained. “Yoga provides tools to overcome the clarity, strength, and life issues.”
In 2024, CorePower Yoga sponsored more than 728,000 classes with more than 200 students with 9.6 million students. The secret of its success is that it can combine mindfulness and harsh training and provide classes that match music in a heated studio. “The brilliance of the students, that is, the change is our secret source,” Leon Dakis said.
Core Power Yo Gasa Tadio
Core power yoga
One of the main innovations of CorePower is that it focuses on strengthening muscle strength, which is becoming increasingly popular as a fitness trend. According to the US Sports Medical Association, strength training is ranked as the second most popular fitness trend in 2023. Core power incorporates this trend in popular classes such as yoga sculpts and Strength X, which integrates yoga practice, weight training and high -strength aerobic exercise. For maximum calorie combustion.
Yoga Scalpot -Aerobic exercise + weight
Core power yoga
CorePower has expanded its appeal by incorporating mindfulness into these muscle -oriented classes. “Muscle strengthening is not just for the gym,” Leon Dakis explained. “Yoga brings physical and mental strength and is a perfect comprehensive training.”
Leon Dakis’s leadership style is rooted in compassion, and its philosophy is formed by her personal and professional experience. In the early days of his career, she felt the pressure of excessive compensation in a male -dominant environment. “I thought I had to be tough to prove myself,” she admitted. “But I learned that honesty and empathy create better results.”
Currently, she has a leadership with a balance between explanatory and compassion. “I need to convey the truth from love for others,” she said. “But if you do so, they can hear and grow what you say.”
This approach is also applied to CorePower Yoga employees, over 10,000 employees, and 5,500 of them are instructors. The company has introduced a hybrid work model to a corporate team and provides flexibility mainly for female employees. “Thanks to the flexibility, parents can balance work and home,” said Leondakis. “It’s a victory for everyone.”
As yoga continues to evolve, CorePower Yoga continues at the forefront of innovation. Active movements, mindfulness, and community fusion have established a standard for modern wellness. “Yoga is not just a physical exercise,” Leon Dakis emphasized. “It is important to find a balance, manage stress, and connect with a deeper self.”
Leondakis is working on expanding the CorePower range, with a view to the future, although it is faithful to its mission. “We are here to help people change not only physically, but also mentally and emotionally,” she said. “Yoga has the power to change life, and I am honored to be able to participate in the journey.”
