High Society RI has emerged as a pioneering force in the cannabis marketing and events industry, bridging the gap between brands and consumers through innovative experiences. Co-founded by Bri Duffy and David Macomb, the Rhode Island-based agency specializes in experiential marketing for dispensaries, cultivators, and cannabis brands across Rhode Island and Massachusetts. With a deep-rooted commitment to community and culture, High Society RI is not only redefining the cannabis landscape but also challenging stigmas and reshaping perceptions.
The agency hosts a variety of curated events, including monthly pop-up consumption lounges, providing safe and welcoming spaces for responsible cannabis use. By collaborating with local bars, restaurants, and nightclubs, High Society RI actively reinvests in small businesses and supports workers in underserved communities. Their mission extends beyond business—it’s about fostering a sense of belonging and breaking down barriers within the cannabis industry.
What sets High Society RI apart is its foundation in authenticity, ethics, and inclusivity. The agency was born from the shared experiences of its founders, who grew up in environments shaped by addiction and adversity. Rather than succumbing to generational struggles, they chose to rewrite their narratives, using cannabis as a tool for healing and empowerment. Their work serves as a testament to resilience, illustrating how the plant can be a force for good, especially for those who have historically lacked access to resources and opportunities.
“We are the driving force behind normalizing cannabis consumption in Rhode Island,” says Duffy. “But more than that, we’re not just in this for ourselves—we bring our people to the top with us. Loyalty is at the core of everything we do, and we’re committed to creating opportunities for our community while pushing the culture forward.”
High Society RI has garnered significant recognition for its contributions to the industry and community. The agency was awarded the 2024 Boss Level Awards Emerging Entrepreneur of the Year, and Duffy was named 2025 Providence Monthly Visionary of the Year. Additionally, Hey Rhody Media honored the company in 2025 with a Leading Ladies Recognition, further solidifying its status as a leader in the cannabis space.
Through strategic marketing, brand partnerships, and immersive event experiences, High Society RI is shaping the future of cannabis in Rhode Island and beyond. By focusing on education, accessibility, and advocacy, the agency continues to dismantle outdated perceptions and foster a new era of acceptance.
Their story is not just one of business success—it is a movement. It is about using cannabis as a catalyst for change, breaking cycles of trauma, and uplifting those who have been historically marginalized. High Society RI is proving that cannabis culture is not just about consumption; it is about connection, empowerment, and creating pathways for a better future.
For more information about High Society RI and its upcoming events, visit www.highsocietyri.com. Stay connected by following them on Instagram: @highsocietyri. For inquiries, contact them at hi***********@gm***.com.