In the ever-evolving landscape of fashion and pageantry, few individuals have made as deep and lasting an impact as Jacqueline Garcia-Martinez, the Founder and CEO of Bazaar Model Management. From El Paso to international runways, Garcia-Martinez’s journey represents a fusion of vision, resilience, and a relentless commitment to empowering others, particularly young women looking to find their voice and purpose through modeling and pageantry.
Garcia-Martinez’s career spans over 15 years of work in fashion, media, and event production. With a foundation in Electronic Media from the University of Texas at El Paso, she has cultivated a brand that merges technical knowledge, creative instinct, and ethical leadership. What began as a passion for the arts and public speaking grew into one of Texas’ most dynamic modeling agencies, now representing more than 1,000 talents across diverse platforms and markets.
At the helm of Bazaar Model Management, Garcia-Martinez has secured her place among the most influential figures in Texas’s fashion circuit. The agency has placed talent in global campaigns, bridged connections with key fashion capitals like New York and Los Angeles and shaped the next generation of models through skill-focused development programs. Unlike traditional agencies, Bazaar Model Management prides itself on building more than portfolios, it fosters confidence, career readiness, and community impact.
“Our business isn’t about selling dreams, it’s about building futures,” Garcia-Martinez explains. “Pageantry gave me the tools to be the CEO of my own company. Now I’m giving those tools back to other young women.”
This vision has become the guiding force behind her leadership in several high-profile pageant programs, including Miss Texas Earth, Top Model of the World USA, and Miss El Paso USA. The latter achieved a milestone in 2024 when it was designated an official city and local recruiter for Miss Texas USA, a notable endorsement that elevated its prestige and underscored its reputation for professionalism, fairness, and opportunity.
Under Garcia-Martinez’s direction, pageantry is redefined not as a pursuit of beauty, but as a platform for purpose. Each event she produces, from the renowned Texas International Fashion Week to the highly anticipated Swim & Cruise seasonal showcase, is crafted with intent, excellence, and inclusivity. These events are not only fashion spectacles but opportunities for rising talents to gain real-world exposure and mentorship.
Recognition for Garcia-Martinez’s efforts has been consistent and well-earned. She is a five-time Gold Winner of the Best in the City award by The City Magazine, and a five-time recipient of the Best of the Best award by El Paso Inc. She has also received the Seniority Director Award with Miss Earth USA, the League of Business Role-Model Spotlight, and a City Resolution honoring her contributions to community development and local economic uplift. Additionally, her recruitment initiatives have earned her Top Performer recognition, further solidifying her status as a respected industry leader.
Yet despite the accolades and achievements, Garcia-Martinez remains deeply connected to her mission. “I’ve seen many angles of the industry. What’s mattered most to me is doing things with integrity, making sure my talent feels seen, prepared, and protected,” she states.
What distinguishes Bazaar Model Management from other agencies is its emphasis on long-term growth and ethical mentorship. The company is proudly female-led and mission-driven. Through local outreach programs and mentorship initiatives, it actively shapes not only models but future leaders. Garcia-Martinez’s belief that not everyone will become a supermodel, but everyone can become a changemaker, guides the company’s ethos and strategy.
Her influence is also deeply personal. As a mother to her son, Phoenix Rio, Garcia-Martinez sees her work through the lens of legacy. “He reminds me daily why I do what I do. I’m building a world he’ll be proud to live in.”
From the boardroom to the runway, Jacqueline Garcia-Martinez represents a new archetype in the fashion and pageant world, one defined not just by aesthetics, but by substance. Her impact reaches far beyond crowns and catwalks, reshaping how communities view beauty, business, and leadership.
As Bazaar Model Management continues to thrive and expand its influence, it remains a testament to the power of perseverance, purpose, and a clear sense of identity. With Garcia-Martinez at its helm, the company is poised to keep redefining standards, and creating spaces where authenticity and ambition go hand in hand. For contact information: [email protected]
Links:
Bazaar Model Management Instagram
Bazaar Model Management Website
Miss El Paso / Miss Teen El Paso Instagram
