Amy Sanders, a self-made millionaire, business and mindset coach, has been helping women entrepreneurs overcome challenges and build aligned, successful businesses for over two decades. Through her signature methodology, The Power of One, Amy offers a simplified approach to business that empowers entrepreneurs to focus on what truly matters—creating sustainable success without overwhelm or burnout.
Amy’s coaching journey is rooted in her own experiences of overcoming adversity. As a single mother who faced significant hardship, including betrayal, abuse, and loss, she understands the importance of resilience and alignment in both life and business. Through multiple business ventures, Amy achieved self-made millionaire status, and now, she is using her personal and professional experiences to mentor women entrepreneurs worldwide.
A major cornerstone of Amy’s coaching is The Power of One, a proprietary methodology that simplifies the often-complicated business landscape for entrepreneurs. The method is designed to help entrepreneurs narrow their focus to five core components: One Dream Client, One Core Problem, One Scalable Offer, One Marketing System, and One Year of Mastery. By focusing on these elements, women entrepreneurs can eliminate overwhelm, clarify their vision, and execute strategies that lead to long-term success.
“The problem isn’t that entrepreneurs don’t know what to do—it’s that they’re distracted by too many options and overwhelmed by constant change,” Amy says. “My method helps them cut through the noise and focus on what works. The Power of One is about mastering a single, effective approach instead of chasing after every new trend or strategy.”
The focus on simplifying business strategy is one of the key reasons The Power of One resonates with so many female entrepreneurs. Rather than pushing clients to hustle for quick wins or overcomplicating business-building, Amy’s approach emphasizes intentionality, alignment, and clarity. She believes in building businesses that align with both the values of the entrepreneur and the needs of their target audience.
The Power of One method is not just a strategy for business—it’s about creating a life of purpose, clarity, and fulfillment. The approach emphasizes five pillars that, when mastered, empower entrepreneurs to create lasting impact without the burnout:
- One Dream Client: Amy teaches her clients how to define their ideal client and craft messaging and offers that speak directly to their needs.
- One Core Problem: Rather than trying to solve every problem, entrepreneurs focus on one critical issue that their clients face and build solutions around it.
- One Scalable Offer: Amy encourages entrepreneurs to develop a single, scalable offer that allows them to reach more people without sacrificing quality.
- One Marketing System: In a world full of marketing options, Amy’s clients learn to focus on one effective system that drives consistent results.
- One Year of Mastery: Success is not built overnight, and Amy’s method emphasizes mastering these elements over the course of a year, allowing entrepreneurs to develop real expertise.
By narrowing the focus to these key elements, The Power of One allows women to focus their time, energy, and resources on what will move the needle in their businesses. “You don’t need to do everything, and you don’t need to be everywhere,” Amy notes. “Focus on the core things that will drive your success. Master those, and the rest will follow.”
Amy’s approach also addresses the mindset aspects of entrepreneurship, particularly for women who may struggle with self-doubt or limiting beliefs. Through her Awareness-Alignment-Abundance (Triple A) Method, Amy empowers entrepreneurs to heal from within, activate self-trust, and break through any thought patterns that may be holding them back. The result is not just business growth but also lasting personal transformation.
One of Amy’s key values is leadership, and her coaching helps women step into leadership roles with confidence. “When more women step into their leadership potential, they inspire change—not just in their businesses, but in their communities and industries,” Amy explains. She believes that empowering women to lead with intention creates a ripple effect that transforms the world.
A key part of Amy’s success as a coach and mentor is her ability to provide clear, actionable steps. Many entrepreneurs have shared how The Power of One helped them focus and find direction when they felt lost or overwhelmed. One such success story comes from Marion Dangmann, who said, “Before working with Amy, I felt financially stressed, and I wasn’t sure how to move forward. Now, I trust myself and feel empowered in my business. I’m more focused and confident than ever before.”
Another client, Danielle Sabastian, shared how Amy’s approach helped her gain clarity and momentum: “In just two weeks of working with Amy, I 5x’d my sales and gained more clarity in my business direction. I started taking bold steps forward and feel confident in my path.”
These success stories reflect the power of Amy’s method in transforming not just businesses but lives. Her clients often experience shifts in mindset, greater self-trust, and a newfound sense of purpose. Amy’s holistic coaching blends practical business strategies with mindset mastery, empowering entrepreneurs to achieve both professional success and personal fulfillment.
Amy’s journey from being a broke single mother to a self-made millionaire has shaped her unique approach to coaching. Her lived experience adds authenticity to her teachings, as she understands the challenges women face in balancing personal life and business. Today, Amy is a bestselling author, speaker, and master-certified coach, with over 30 certifications in fitness, personal development and wellness. She’s also a proud mother and stepmother of seven, showing that it’s possible to balance a thriving business with a fulfilling personal life.
For entrepreneurs ready to simplify their journey and focus on what truly matters, The Power of One offers a clear path to success. Amy’s method equips women to align their business strategies with their true purpose, ultimately creating lasting, sustainable success.
To learn more about Amy Sanders Coaching and to explore her resources for women ready to rise, visit Amy Sanders Coaching and connect with Amy on Instagram, LinkedIn, and Facebook.
For those interested in listening to Amy’s insights on personal and business growth, tune into her podcast ThriveHer.